MY PORTFOLIO
From decades spent discovering and developing stories that create connection between individuals, consumers and brands.
Long-Form
Blogs, articles, reports, case studies and more
Short Copy
Succinct ads, social, email, infographics and more
Branding
Brand messaging, website copy and foundational stories
Media
Videos and podcasts that offer audiences another way to connect
Product
Catalogs, e-commerce, packaging, naming and more
Colleen develops effective, creative content and understands the best methods of delivery and execution. She is an exceptional writer whose flair for creativity pairs well with her ability to synthesise complex topics and deliver engaging content.
DAVID BARAK, CHIEF MARKETING OFFICER, RELAY PAYMENTS
FEATURED BLOGS
What it means to be a digital-first organisation
If the need for organisations to go digital was ever in question, the events of 2020 decisively ended that debate. The effective digital delivery of services and a consistent customer experience to match are table stakes for any business hoping to see the far side of Covid. Likewise… View more
The environmental impact of Santa Claus
Ever wonder about the real environmental implications of Santa doing all his work on Christmas Eve? And if he can really make all his deliveries in one night? Santa is on an incredibly tight deadline, having just 31 hours to deliver presents to the approximately… View more
How to catch up in the robotics revolution
In 1961, workers in the General Motors plant in West Trenton, New Jersey, stood back and watched as a robotic arm lifted pieces of scalding hot metal from a die casting machine—a modest movement that previously posed a very real health and safety risk to the workers… View more
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